baby got back: the 90's fashion renaissance

The 90s trend has been back for a while now and it seems it ain’t leaving anytime soon. Oversized dungarees, bucket hats, bum bags and bright colours are just some of the trends celebs have been rocking recently.

But it’s not just street style that has gone retro. Artists like Bruno Mars, Rak-Su and Rihanna have channelled their inner Fresh Prince in their recent music videos.

From visuals to fashion, here are our favourite looks from artists who have gone retro in recent years:

BRUNO MARS AND CARDI B - FINESSE

Bruno Mars and Cardi B were the first ones to kick off the nineties music video trend. They went full 90s in the music video for ‘Finesse (Remix)’ at the start of 2018. The backwards cap, gold jewellery and bright colours scream Saved By The Bell and The Fresh Prince vibes.

Cardi B’s vibrant outfit is a selection of 🔥 Jeremy Scott and Moschino pieces. Whilst the 24k Magic singer has clearly been inspired by the baseball jersey trend as worn by Coolio, Andre 3000 and Jay Z in the 1990s.

Cardi B recently went 90s once again in a video with Reebok. You can get her exact Reebok Aztrek trainers n mysnapp.  


RAK-SU - INTO IT

Fresh off the bat of their new EP ‘Rome’, Rak-Su’s latest music vid, ‘Into It’, is heavily inspired by the nineties.

This isn’t the first time British band Rak-Su have been inspired by the 90s in their music videos, however. In the video for ‘I Want You To Freak’ their fashion also featured baggy jeans and colourful tees as inspired by the era.

Myles and Ashley’s multi-tone hoodies and jackets are part of Latin singer J Balvin’s collection with GUESS. The 7-piece GUESS Vibras capsule collection features striped tees, tie-dye jackets and logo print sweatshirts.

For all of Rak-Su’s outfits from the Into It music video check out mysnapp.

RIHANNA - BITCH BETTER HAVE MY MONEY

The music video from Rihanna's 2015 single ‘Bitch Better Have My Money’ was so 90s it makes us wish the music video was real life. From the grungy dark makeup, thigh high boots and fur coats rihanna rocks the 90s trend like no other.

Check out the mysnapp trending page for thigh high boots similar to Rihanna’s.

ARIANA GRANDE - THANK U, NEXT

Ariana Grande’s music video for Thank U, Next had many early 2000s pop culture references. She dressed like a cheerleader from Bring It On, wore pink like Elle Woods in Legally Blonde and played a ‘plastic’ from Mean Girls.

Okay, these films aren’t 90s but early very 2000s, so that kind of counts, right?

The bright crop tops and mom jeans is a wearable everyday look we can’t wait to wear this SS19.

Get some poppin’ lip gloss like Ariana on mysnapp.

IGGY AZALEA FT. CHARLI XCX - FANCY

Ariana Grande hasn’t been the only one paying homage to 90s films in their music videos. Iggy Azalea’s vid for ‘Fancy’ looked like it came straight out of the 90s classic Clueless.

For an easy to wear everyday 90s inspired look why not check out this Missguided yellow denim co-ord as seen in Lady Leshurr’s video for ‘Black Madonna’.

LADY LESHURR FT. MR EAZI - BLACK MADONNA

Speaking of Lady Leshurr, her video ‘Black Madonna’ featured lots of nods to 80s and 90s hip hop.

Her inner Kriss Kross came out in the vid. Baggy jeans, sports jerseys, bandanas and baggy overalls like Tupac used to wear scream old school. Even the bouncing camera and dance moves transform us back to 25 years ago.

If the retro look is doing it for you you can get Lady Leshurr’s garms on mysnapp.

MAHALIA - DO NOT DISTURB

Mahalia’s latest visuals ‘Do Not Disturb’, modest as it is, features loads of nods to the nineties. Bandanas, chunky trainers, bike shorts and hoop earrings were on show throughout.

Cop Mahalia’s outfits on mysnapp.


So, it’s clear that the 90s trend is here to stay for a while longer, and we sure ain’t mad about it. What were your favourite 90s trends? Let us know on Instagram and Twitter!

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